The evening of April 23. 2022, brands of Fujian YaSiDa Intelligent Technology Co., Ltd preferred lattice lighting brand visual identification image (VIS) and product packaging specification (PI) application training, this training by poor lighting brand department organization, company related department heads and representatives attended the training, and discuss the specification of VIS and PI system using communication and execution process.

Director of brand department Xu Yang and packaging manager of brand department Cao Zhen interpreted the training on-site , training aims to achieve corporate image consistency and consistency of external transmission, reasonable use unified visual design, the brand individuality, clarity and ordering information and cognition, so as to focus on and strengthen the enterprise brand image; On the other hand, from enterprise concept to visual elements to be standardized, standardized, and adhere to long-term consistent use, not easy to change. In order to achieve unity, achieve the standardization of enterprise vision orientation, so that the enterprise organization under the premise of meeting the needs of promotion, as clear as possible, optimize the system structure, so that information dissemination more quickly and effectively, leaving a strong impression and influence on the public.

VIS system and PI system are intangible brand assets of enterprises, which play an important role in conveying business philosophy, corporate culture and unifying corporate image. The purpose of this training is to link all departments of the company, and show the brand concept, corporate image and brand value of Jiage lighting to customers in a more standardized and professional way. After the explanation, Xu Yang, director of brand Department, emphasized the details of VIS system and PI system in the implementation process and process communication problems again in the on-site discussion and q&A session. If any departments have any questions in the process of use, they can timely communicate with the brand department to solve. VIS manuals and PI manuals will be distributed to frequently used departments on site.

In the past few years, as the lighting brand competition has entered the "intelligent era" from the "led era", the original brand image of Jiage lighting has not met the requirements of brand development. In order to promote the transformation of product strategy to high-end, personalized and high added value, in 2021, with the strong support of the company's leaders and various departments, the brand Department comprehensively upgraded the brand vis and PI, making them more modern and international, It is more in line with the future development strategy and product image of Jiage lighting.